Step after step toward the creation of an IDEA.
1978 Cacao is born
1986 Acquisition of the Papermoon brand
2003 Takeover of the Industrial group headed by the Danieli family
2005 Retail Project Launch
2006 Strong trade expansion to foreign markets
2007 Opening of the new headquarters in Montebelluna, IDEA S.r.l. is born
2008 Franchising projects kick off in Italy and abroad
2009 Initiation of important distribution agreements abroad
2010 Acquisition of licenses for the brands Tru Trussardi Junior, Rifle, Harley Davidson and Think Pink
2012 Partnership with the KFG
2013 Acquisition of licenses for the brands Miss Sixty, Energie and Murphy&Nye